CASL

Canada’s Anti-Spam Legislation (CASL) is in place to protect Canadians while ensuring that businesses can continue to compete in the global marketplace.

 

What does this mean and how does it affect you (the client)?

We require you to consent to receiving promotional emails. This means that you have to click below, enter your information and provide express consent for our records. If you wish to withdraw your consent, you may do so by emailing us.

Under CASL, we are permitted to respond to project related emails as well as your requests and inquiries after you’ve unsubscribed.

The below information is taken directly from the Government of Canada website.

MYTH: It’s illegal to send promotional emails, text or instant messages, or to post promotional information on social media.
FACT: It is not illegal to send commercial electronic messages, but you need consent.

CASL applies to emails, text and instant messages, and any similar messages sent to electronic addresses. CASL does not apply to promotional information you post online in places like blogs or social media.

MYTH: I won’t be able to use email or my current email list to promote my products and services.
FACT: You can continue to use email if you have express or implied consent from recipients.

During the 36-month transition period, you can continue to use your current email list if:

  • you have previously provided your products or services to them
  • they haven’t told you to stop

For full details, Click Here

Provide Your Consent